Marcal recycles because it is cheaper to do so. So the way to sell an inferior product, but still make money, is to convince the consumer they are helping the environment by using their product. Even though that is a bold faced lie.

Marcal has contributed to massive air and water pollution, and continues to do so. But they are eco- friendly? That is tough for me to believe.

This is a plain and simple marketing ploy. They could care less about the environment, and all their actions show it. Anyone who buys into that message is a fool, and doing a disservice to those who really care about the environment, and our children. Take the time and look it up. The answer is to use less paper. Paper towels, napkins and facial tissues are all easily replaced. For toilet paper, buy a bidet. But don’t buy into Marcals lies about them being “green”. That is an out and out lie.

1) Tell us how to use less paper. There are many ways. Cloth napkins, hanky’s and towels all make much more eco-sense. You can use discarded clothes, and be much more green

2)Stop shipping product made in NJ, across the US. Would make a much bigger environmental impact.

3)Clean the river next to their plant, that they have polluted for 50 years and destroyed. Why not clean that up, with their illicit, false green claims. You can’t walk away from your past. Even though they are trying.

And a good PR campaign can win many awards. But facts, when properly examined, speak for themselves. If you think Marcal is eco-friendly, I am Santa Clause, Virginia.

We invite the person making these attacks to come pay us a visit; we have nothing to hide! We think our actions speak for themselves; otherwise, why would a group like the NRDC cite our factory in a discussion of companies leading the way environmentally in the New York metro area? (http://switchboard.nrdc.org/blogs/egoldstein/green_apples_and_bad_apples_nr.html).

Marcal didn’t recently “paint itself green.” We’ve been using recycled paper since 1950, long before green was in. As for the lawsuit, it was settled with no admission of wrong doing, enabling the company to emerge from bankruptcy to protect and grow jobs under a new owner and management team that understands that, if you are going to market yourself as green, you better do things right.

Are we perfect? Of course not, but we are always striving to be better. We invite anyone with questions about our practices to contact us at ecofacts@marcalpaper.com

Here are just a few links to see what we are talking about.

http://1greenproduct.com/2009/09/16/marcal-small-steps-and-cvs-earth-essentials-paper-products/

http://www.magnetmagazine.com/2010/02/21/fred-schneider-hams-it-up-marcal-small-steps-paper-products/ (from 2 different names)