At first, I ignored watching this ad, as I am not a fan of fast food and have never eaten at Chipotle, even though they have pledged to remove all genetically engineered food from their menu. As I saw more and more people I respect greatly, like my midwife, share this video, I decided it was worth a viewing.
This may be a great marketing ploy by Chipotle, but I have to say I don’t care. I will show this to my kids. I think it could even be a great classroom resource. I may even check out the Scarecrow app.
And who knows, perhaps next time I am stuck in parts of America where fast food is king and not my bubble of organic food in northern California, perhaps I will try Chipotle instead of simply starve.