• View ecochildsplay’s profile on Facebook
  • View ecochildsplay’s profile on Twitter
  • View ecochildsplay’s profile on Instagram
  • View ecochildsplay’s profile on Pinterest
  • View Jennifer Lance’s profile on LinkedIn
  • View ecochildsplay’s profile on YouTube
  • View ecochildsplay’s profile on Google+

Eco Child's Play

Live a greener, healthier life!

  • Environment
  • Pregnancy
  • Food & Recipes
  • Health News
  • Parenting
  • Green Toys
  • Beauty & Beauty Products
  • Green Home & Cleaning
  • Contact

Kimberly-Clark Announces Goal to Become Sustainable

Kimberly-Clark, makers of Kleenex, Cottonelle, and Scott products has “set a goal of obtaining 100 percent of the wood fiber for its products — including its flagship brand, Kleenex— from environmentally responsible sources. By the end of 2011, the company will no longer use any pulp from the Boreal Forest unless it is Forest Stewardship Council (FSC)-certified. The policy also prevents the company from cutting endangered forests, and increases the company’s use of FSC-certified pulp and recycled fiber globally.”

Finally.

Greenpeace and countless other activists have been after Kimberly- Clark since 2004 trying to get them to stop clear cutting ancient forests, especially the North American Boreal.“Today, ancient forests like the Boreal Forest have won,” said Richard Brooks, Greenpeace Canada Forest Campaign Coordinator. “This new relationship between Kimberly-Clark and Greenpeace will promote forest conservation, responsible forest management, and recycled fiber as far and wide as possible.”

Kimberly-Clark has also stated that by the end of 2011, they will no longer purchase fiber from the Canadian Boreal Forest that is not FSC certified.

The Canadian Boreal Forest is North America’s largest old growth forest. It provides habitat for endangered and threatened wildlife including the woodland caribou. It is a sanctuary for more than one billion migratory birds and is the largest terrestrial storehouse of carbon on the planet, storing the equivalent of 27 years worth of global greenhouse gas emissions.

Yeah, keeping that around is a good idea. Personally I don’t think anyone needs to be cutting into it for any reason whether the FSC certifies any of it or not.

Kimberly-Clark’s revised standards reinforce their long-standing ban on the use of wood fiber from illegal sources and they support the expansion of recycling initiatives .

“These revised standards are proof that when responsible companies and Greenpeace come together, the results can be good for business and great for the planet,” said Scott Paul, Greenpeace USA Forest Campaign Director. “Kimberly-Clark’s efforts are a challenge to its competitors. I hope other companies pay close attention.”

Now Greenpeace hopes that Georgia-Pacific and Procter & Gamble will follow suit and become sustainable as well.

Honestly I think this is wonderful, a huge step in the right direction. A major company is publicly making changes for a better, greener, earth.

My big question though is why cut any trees down?

With so much paper out there floating around why can’t everything be made from recycled paper right now? Obviously in the future if we keep recycling the same paper over and over again it will lose strength but right now there is so much…why the need to cut down trees?

I mean honestly they make toilet paper and tissues it’s not like we need fresh tree pulp to wipe with, do we?

I don’t. Almost all of the toilet paper products I buy are made with PCW recycled content. Unless I find myself at a store that doesn’t offer one of the brands I usually buy then I’m stuck with whatever they have.

I’ve avoided buying Kleenex products for years. At least with K-C becoming sustainable in the future I’ll have more product options at the grocery store.

But remember they have set a goal to become sustainable, that doesn’t mean they are instantly eco. So it’ll be awhile before I think of buying Kleenex.

  • Twitter
  • Email
  • Pinterest
  • Print
  • Facebook
  • LinkedIn
  • More
  • WhatsApp
  • Tumblr
  • Reddit
  • Email
  • Facebook
  • Instagram
  • Pinterest
  • Twitter

Subscribe!

« Zambian Journalist On Trial for "Obscene" Childbirth Photos
Cooking Techniques »

Comments

  1. Mark says

    August 5, 2009 at 9:16 am

    I see one problem with your thesis of “why cut any trees down”, the boreal forest is designed to replace the trees when they become mature. Natures way is to let the forest burn. If the trees are harvested, the bulk of the tree is used in housing construction, some by products are used for pulp, the remaining by products are used for energy production. Bottom line, every 80 to 100 years the forest will be replaced with new growth, be it by fire or harvesting.

    Reply
  2. Susanna says

    August 5, 2009 at 1:24 pm

    it’s about time! I was getting tired of having to go to different stores for all my shopping. I’ll keep an eye on my Greenpeace paper products iPhone app to see when it really happens.

    Reply

Trackbacks

  1. NWF’s Children’s Magazine: Wild Animal Baby : Eco Child’s Play says:
    August 12, 2009 at 8:06 am

    […] to Wild Animal Baby published by the National Wildlife Federation. The magazine is printed on FSC (Forest Stewardship Council) certified paper. Wild Animal Baby is a children’s magazine for […]

    Reply
  2. “Smokey the Bear” turns 65! says:
    December 10, 2009 at 7:43 pm

    […] purposes. Smokey Bear vigilantly reminded us with his popular slogan “Only You Can Prevent Forest Fires”. It wasn’t until April of 2001 that his message was updated to “Only You […]

    Reply
  3. NWF’s Children’s Magazine: Wild Animal Baby | Recycle Your Day says:
    October 15, 2010 at 8:09 am

    […] to Wild Animal Baby published by the National Wildlife Federation. The magazine is printed on FSC (Forest Stewardship Council) certified paper. Wild Animal Baby is a children’s magazine for the […]

    Reply
  4. the {upcycled & recycled} NWF’s Children’s Magazine: Wild Animal Baby | Recycle Your Day says:
    October 15, 2010 at 8:11 am

    […] to Wild Animal Baby published by the National Wildlife Federation. The magazine is printed on FSC (Forest Stewardship Council) certified paper. Wild Animal Baby is a children’s magazine for the […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Search Content

  • Email
  • Facebook
  • Instagram
  • Pinterest
  • Twitter


About Eco Child’s Play

Our ethos is to provide news, information, and opinions on natural, green parenting to help your family live a greener, healthier life! Additionally, we offer personal consulting services to help you achieve your green living goals.

Jennifer is a vegetarian, yoga teacher, gardener, hiker, teacher, and mother that has been living off-the-grid for over 20 years.

Contact Eco Child’s Play

unstructured play

Children Have a Right to Unstructured Play

Gluten free banana bread recipe

Gluten-Free Banana Bread Recipe

More from the archives!

5 Green Products: Greenzys Eco-Friendly Plush to Slow Death By Rubber Duck

The Nominees Are…

I Made Almond Milk!

And the Winner is….Carrie of Rhubarb Sky

Funding Maternity Leave: A conversation with Take 12 Founder Margi Scott

Insufficient Sleep & Decreased Quality of Life: No Teen Screen Time Before Bed!

The Potential Problem with Modern Parenting

Information

  • About & Contact
  • Archive
  • Blog
  • Consulting Services
  • Disclaimer, Disclosure, & Sponsored Posts
  • Privacy Policy
logo
Food Advertising by

And the Winner Is Erin!

How to Eat Healthy on the Go: LaraBar and Stretch Island Snacks

Awesome Avocado

Green Kids' Gifts on a Budget: Eco-Friendly Presents and Stocking Stuffers for Under $30

Birth Without Violence by Frederick Leboyer

Popular Categories

  • Breastfeeding
  • Health News
  • Natural Childbirth
  • Parenting
  • Education
  • Product Review
  • Green Toys

Get our posts via email

Please stay in touch!

You might also like to read…

Green Family Values: Sex and the Environment-World Population Day

GreenGourmet by Cuisinart Gets My Chef's Seal of Approval

Spring Sports on Green Grass

My Body Image: Helping Moms and Daughters Accept Their Natural Beauty

Natural Baby Care: Vegan, Raw, Wild Crafted Organic Beauty by Morrocco Method Int’l

Copyright © 2019 · Divine theme by Restored 316

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkNoPrivacy policy
Revoke cookies